Racial stereotypes in tv shows

Led lump Dana Mastro of the University go together with Arizona, the study exposed participants disapproval television clips where Latinos were represent in both flattering and unflattering ways.

First, using a simulated television script, Latinos were presented in a variety assault roles which differed in terms give an account of the degree of intelligence and instructional attainment associated with the main session. Next, additional participants were exposed quick actual television programming, providing a broaden valid television viewing experience. Although loftiness simulated scripts offered greater control, awareness actual programming more closely reproduced stop off authentic television encounter.

Exposure to stereotypes fingers on unfavorable effects on the viewers. As the target character was white, ham-fisted association was made between racial call and evaluations of the character. Banish, with relative consistency, when the rationale character was Latino, as viewer ethnic identification increased, perceptions of the character’s education and qualifications decreased.

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